Wenzhou leather shoes turned gorgeous and the export volume hit a record high

In response to many factors such as exchange rate wars, trade warfare, and inflation, Aokang leather shoes exports have undergone structural adjustment and active market development. In 2010, the number of Aokang leather shoes exports increased by about 20% from 2009, and the average price was around US$20, regardless of exports. The quantity or export unit price also hit a record high. This also means that Wenzhou leather shoe exports have changed from "low-cost running" to "high-priced brand-building."

According to Aokang sources, in recent years due to EU anti-dumping influences, exports to the EU have been somewhat affected, but O'Connell has achieved good results in markets such as North America, and each year’s export volume has climbed by 20%. The unit price also rose steadily. At the same time, Aokang has also expanded the development of emerging markets, such as the Middle East, Singapore, Thailand, and so on. There are also many orders in the past two years.

It is worth mentioning that not only the export price of Aokang leather shoes is increasing. According to the calculation, the unit price of each exported pair of shoes in Wenzhou was 5.15 US dollars in 2010, which is 6.07% higher than that in the same period of 2009. Wenzhou shoes in the export unit price increase, while export volume has also shown a dramatic trend of growth. According to the latest statistics from Wenzhou Entry-Exit Inspection and Quarantine Bureau, Wenzhou footwear exports a total of 774 million pairs last year, the total amount of 3.988 billion US dollars, an increase of 34.78 %, 42.96%.